Message to Market Match

Market trends necessitate us always staying on top of what your audience wants – at all times during the year. It’s all about matching your audience to your market. What you are delivering must match up to the people in your audience If they’re not your target market – you won’t sell It is possible […]

Timing – Why you Must Keep to Time

When you are doing a presentation you must stick to time At a multi speaker event if you over run, the promoter will not be happy. The speakers after you won’t like it either You can perfect your presentation timing by practice, practice, practice If you haven’t started to close by about 60-70minutes your close […]

Overwhelming Proof – The Importance of Testimonials

A really effective way to establish credibility with your audience is to use testimonials If you can get a testimonial from a known name in the industry then it will go a long way to establishing you as an expert in the mind of your audience. Written testimonials are OK – but video testimonials are […]

How To Use Success Stories In Your Presentation

There’s nothing more powerful than using a success story in your presentation to prove what you say is true.  And there’s nothing more influential than hearing how someone else has become successful to inspire people to action. Why You Need To Use A Success Story In Your Presentation This is a bit of a no-brainer […]

How Public Speaking Can Improve Your Communcation Skills

How To Make An Impact Public speaking is very much about improving our communication skills, for when we know how to communicate effectively (to one person or to an entire room full of people) we also know how to inform, inspire and persuade others. Each and every time you open your mouth, you tell the […]

The 3 Steps to Influencing your Audience: Step 3 Invite

This is the third and final part in a series of 3 Behind the Scenes tips on influence. In this tip I talk about the third step to influence – inviting your audience to take action. This content is taken directly from my Presentation Profits Intensive seminar. Once you have involved your audience and met […]