The first time you host a webinar and deliver your presentation, especially if you’ve been used to being in front of a live audience… you’ll realise that the two audiences are very different. For starters, it’s very rare to have a completely silent audience in a seminar… and even if they aren’t using any form […]
Building A List | Converting Subscribers Into Clients
How To Construct Emails Your Readers Want To Open
It feels like one of life’s impossibilities as a business owner… you’ve grown a fabulous community and you want to stay in touch with them regularly. You know your content is great, but it’s a constant battle to beat through the obstacles that stop your well crafted communications actually being read by your intended recipients. […]
Are You The Master Of All You Survey?
I’m not talking about living on a grand estate with lots of staff here… or even spending your working days clambering around properties wielding a clipboard (I’m no expert in either!) But, I’m referring to the wonderful resource of online surveys that enable you to ask questions of your clients and prospects… and be granted […]
The 3 Meanings of Effective Communication
Communication comes from 3 areas inside of ourselves. We have physiology, tonality and our words … and all of those contribute to the meaning of our communication. In fact, a study done by a gentleman in the University of Pennsylvania, I believe it was in the 1970s suggested that 55% of the meaning of our […]
How To Get More Clients | Guest Blogging
Today’s blog is in response to a post in our Platform Speakers forum from PPI Graduate Suzanne Fergus who asked “What is guest blogging and how is it best approached?” What is guest blogging? Put simply, you write a blog post sharing some great tips or strategies… but instead of it appearing in your own […]