Today’s guest blogger is my social media adviser, Veronica Pullen who some of you may know from our Platform Speakers and the 7 Figure Speaking System Facebook Forums.
I’ve asked Veronica to share some of her strategies with you today to help you see greater results from your social media marketing.
Over to you Veronica…
Whether you use Twitter, Facebook, Linked in. Pinterest or any other platform to promote your business, you should treat everyone you meet as if they are your best friend.
Now I don’t mean you turn up at their house one evening and park yourself on their sofa… that’s stalking and you’ll get into trouble!
But what I do mean is that you give something of value of yourself… without expectation… to every single one of your social media connections that you come into contact with.
Firstly you’ll need to change your mindset from ‘what can social media do for me?’ to ‘what can I do for my social media connections?’ My mantra that I remind myself of before I respond to anyone on social media is…
“Give people what they are asking for or hoping for”.
will give you any tweets from people asking for recommendations to a Reflexologist in London.
This search provides you with an opportunity to find people looking for you… but also you’ll be generating referral opportunities too!
M – Make them feel valued.
Treat everyone you come into contact with as if they are the most important person in your life right now… judging someone to be irrelevant to you is a mistake… who do they know?
I – inform, educate and entertain with quality content.
It could be your free eBook sharing your knowledge, your blogs, articles from other websites or anything you feel adds value to their social media experience.
L – Listen and acknowledge.
If you see a post from someone who has achieved something or you have enjoyed reading their blog…tell them. If they’re having a bad day, empathise.