• You can create a product by speaking and recording it
  • You then never have to run the event again (if you don’t want to)
  • You can use the recording for lead generation
  • Do the same thing by recording a webinar or recording a teleseminar
  • Start thinking of your seminar as research to find out what products to create
  • Use your seminars to close sales on your Packs, Products, and Mentoring Programs
  • Never run a seminar just as a product in and of itself

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